Web Site Optimization Package

We have extensive web development and project management experience including but not limited to Life Sciences (Pharmaceuticals, Biosensors, Health and Beauty, Health Care), Specialty Chemicals, Consumer Products, Power Generation Distribution (Construction), Security, High Risk Environments (critical assets) – Military, Electronics, IT, Telecommunications, Personal and Financial Data. Our staff has over twenty years of management experience applying computer programming, engineering and marketing background to create new solutions. Responsible for maintaining secure confidential client records from a wide range of sources.

Elderberry Consulting Accountabilities: 

• Develop a scope of work and time line for project

• Initial marketing material review

  • Perform document and  best practices review of existing material provided

  • Interview key management

  • Interview key clients or perspective clients

• Define audience (create in writing a single paragraph description of the people that we expecting to read our copy  )

• Define voice of writing (create in writing a single paragraph description of the  style, the quality that makes this   writing unique, and which conveys the author’s attitude, personality, and character)

• Provide Excel document with organized key words to be used in writing

• Provide database driven organization for copy. Our format is optimized for hand off to web programmers. We have even seen clients take this copy and turn it directly into web pages. We will be happy modify this form to meet your web programmers requirements. (We also provide the web programing services available upon request)

• Provide the web copy for every page provided in the agreed upon form

• Provide goals and objectives (including revenue )

  • Identify milestones

  • Identify key costs

  • Create list of potential partners

  • Connect with potential partners

  • Create letter and script

  • Interview

• Provide resources planning

• Provide budget

• Provide schedule

• Create LinkedIn and other key sites profiles

• Create email campaign

• Create and or expand sales contact lists

• Create and populate CRM Database

  • Accounts

  • Contacts

  • Leads

  • Marketing List